WMC (World Marketing Congress), Mumbai

TFG Admin Outreach

In Europe & US, ‘Net Positive’ image of a business is important to get customers. Are these brands adopting similar approach while marketing in the developing regions? There must not be a replication of the use-and-throw economy or excessive consumerism like that of the affluent West. The true marketing potential may be in creating progressive and sustainable economies which have answers in conserving resources, using alternatives, societal upliftment, innovating sustainable solutions, and building clever campaigns to stimulate collective consciousness.


Anju speaking at the World Marketing Congress 2017 at Taj Land’s End Mumbai, on Purposeful Marketing


Anju at WMC-Mumbai

Anju with Mr. Goodvertising- Thomas Kolster

January 12, 2018

WMC (World Marketing Congress), Mumbai

Outreach

In Europe & US, ‘Net Positive’ image of a business is important to get customers. Are these brands adopting similar approach while marketing in the developing regions? There must not be a replication of the use-and-throw economy or ...

January 12, 2018

BYOB with Roya (Artist from Iran)

Outreach

To avoid the use of one time use disposable plastic bags and promote the use of cloth or jute bags for buying vegetables and groceries, this workshop was organized. Visual artist from Iran and Concepts Artist Anju brought together intere...

Load More (132)
error: This content is copyright protected.