Funding for Sustainability Businesses

Sustainable businesses are the need of the hour. There needs to be an innovation of products, technologies and most importantly awareness and information to be able to achieve that. It is easy to ideate, but difficult to execute with one big gap between the dreams and the reality. You may think of doing good to for the environment or the …

Global Brands have enormous “Do Good Potential” in Developing Countries

From the era of print advertisements to radio and TV commercials, from sponsored satellite channels to the digital and social media posts of today, consumers have been constantly exposed, evoked and enticed into BUYING! Besides pushing sales, advertisers always had this opportunity to influence masses and create better communities by building awareness. But back then, the social responsibilities were left …